
Design for Circularity
Through design, we can eliminate waste and pollution, circulate products and materials, and regenerate nature, creating an economy that benefits people, business and the natural world.

Design for Circularity
Through design, we can eliminate waste and pollution, circulate products and materials, and regenerate nature, creating an economy that benefits people, business and the natural world.

Design for Circularity
Through design, we can eliminate waste and pollution, circulate products and materials, and regenerate nature, creating an economy that benefits people, business and the natural world.
Closed Loop System
Ensures that products and materials continuously circulate rather than becoming waste.
Closed Loop System
Ensures that products and materials continuously circulate rather than becoming waste.
Reuse & Repair โ Making products easy to fix, upgrade, and reuse.
Reuse & Repair โ Making products easy to fix, upgrade, and reuse.
Reuse & Repair โ Making products easy to fix, upgrade, and reuse.
Sustainable Materials โ Using renewable, biodegradable, or recycled materials.
Sustainable Materials โ Using renewable, biodegradable, or recycled materials.
Sustainable Materials โ Using renewable, biodegradable, or recycled materials.
Design for Longevity โ Creating durable products that last longer.
Design for Longevity โ Creating durable products that last longer.
Design for Longevity โ Creating durable products that last longer.
Recycling & Upcycling โ Transforming waste into valuable resources.
Recycling & Upcycling โ Transforming waste into valuable resources.
Recycling & Upcycling โ Transforming waste into valuable resources.
KEY PRINCIPLES OF CIRCULAR DESIGN
KEY PRINCIPLES OF CIRCULAR DESIGN


WORKSHOPS
Join us for an engaging and hands-on workshop on Circular Design, where weโll explore how to rethink product life cycles and create sustainable, closed-loop solutions that benefit both business and the planet.
WORKSHOPS
Join us for an engaging and hands-on workshop on Circular Design, where weโll explore how to rethink product life cycles and create sustainable, closed-loop solutions that benefit both business and the planet.
WORKSHOPS
Join us for an engaging and hands-on workshop on Circular Design, where weโll explore how to rethink product life cycles and create sustainable, closed-loop solutions that benefit both business and the planet.



Institute of Design, MS University of Baroda, India
21-22 January 2025
Institute of Design, MS University of Baroda, India
21-22 January 2025
Institute of Design, MS University of Baroda, India
21-22 January 2025
You know a workshop has been successful when students learn exactly what they needed to, despite the limited time. The students at MRID - Institute of Design, MS University of Baroda, India, were adept, creative, and came up with innovative ideas around circular business models, such as:
โข Redesigning ๐๐บ๐๐น ๐ฏ๐๐๐๐ฒ๐ฟ ๐ฝ๐ฎ๐ฐ๐ธ๐ฎ๐ด๐ถ๐ป๐ด around circularity, also while considering the hot weather conditions in India.
โข Proposing a ๐๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐บ๐ฎ๐๐ฒ๐ฟ๐ถ๐ฎ๐น ๐ฎ๐น๐๐ฒ๐ฟ๐ป๐ฎ๐๐ถ๐๐ฒ to ethylene-vinyl acetate (EVA) used in creating Crocs shoes.
Whatโs even more impressive is how they embraced the importance of circularityโa concept many had not encountered before. Their feedback and โahaโ moments captured the workshopโs intent perfectly:
โ๐ง๐ผ ๐๐ต๐ถ๐ป๐ธ ๐ผ๐ณ ๐๐ฎ๐๐๐ฒ ๐ฎ๐ ๐ฎ ๐ฟ๐ฎ๐ ๐บ๐ฎ๐๐ฒ๐ฟ๐ถ๐ฎ๐น.โ
โ๐ช๐ฒ ๐ฐ๐ฎ๐ป ๐ฑ๐ฒ๐๐ถ๐ด๐ป ๐๐ถ๐๐ต ๐๐ฎ๐๐๐ฒ ๐บ๐ฎ๐๐ฒ๐ฟ๐ถ๐ฎ๐น ๐๐ผ๐ผ!โ
Itโs rewarding to see such meaningful takeaways.
You know a workshop has been successful when students learn exactly what they needed to, despite the limited time. The students at MRID - Institute of Design, MS University of Baroda, India, were adept, creative, and came up with innovative ideas around circular business models, such as:
โข Redesigning ๐๐บ๐๐น ๐ฏ๐๐๐๐ฒ๐ฟ ๐ฝ๐ฎ๐ฐ๐ธ๐ฎ๐ด๐ถ๐ป๐ด around circularity, also while considering the hot weather conditions in India.
โข Proposing a ๐๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐บ๐ฎ๐๐ฒ๐ฟ๐ถ๐ฎ๐น ๐ฎ๐น๐๐ฒ๐ฟ๐ป๐ฎ๐๐ถ๐๐ฒ to ethylene-vinyl acetate (EVA) used in creating Crocs shoes.
Whatโs even more impressive is how they embraced the importance of circularityโa concept many had not encountered before. Their feedback and โahaโ moments captured the workshopโs intent perfectly:
โ๐ง๐ผ ๐๐ต๐ถ๐ป๐ธ ๐ผ๐ณ ๐๐ฎ๐๐๐ฒ ๐ฎ๐ ๐ฎ ๐ฟ๐ฎ๐ ๐บ๐ฎ๐๐ฒ๐ฟ๐ถ๐ฎ๐น.โ
โ๐ช๐ฒ ๐ฐ๐ฎ๐ป ๐ฑ๐ฒ๐๐ถ๐ด๐ป ๐๐ถ๐๐ต ๐๐ฎ๐๐๐ฒ ๐บ๐ฎ๐๐ฒ๐ฟ๐ถ๐ฎ๐น ๐๐ผ๐ผ!โ
Itโs rewarding to see such meaningful takeaways.
You know a workshop has been successful when students learn exactly what they needed to, despite the limited time. The students at MRID - Institute of Design, MS University of Baroda, India, were adept, creative, and came up with innovative ideas around circular business models, such as:
โข Redesigning ๐๐บ๐๐น ๐ฏ๐๐๐๐ฒ๐ฟ ๐ฝ๐ฎ๐ฐ๐ธ๐ฎ๐ด๐ถ๐ป๐ด around circularity, also while considering the hot weather conditions in India.
โข Proposing a ๐๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐บ๐ฎ๐๐ฒ๐ฟ๐ถ๐ฎ๐น ๐ฎ๐น๐๐ฒ๐ฟ๐ป๐ฎ๐๐ถ๐๐ฒ to ethylene-vinyl acetate (EVA) used in creating Crocs shoes.
Whatโs even more impressive is how they embraced the importance of circularityโa concept many had not encountered before. Their feedback and โahaโ moments captured the workshopโs intent perfectly:
โ๐ง๐ผ ๐๐ต๐ถ๐ป๐ธ ๐ผ๐ณ ๐๐ฎ๐๐๐ฒ ๐ฎ๐ ๐ฎ ๐ฟ๐ฎ๐ ๐บ๐ฎ๐๐ฒ๐ฟ๐ถ๐ฎ๐น.โ
โ๐ช๐ฒ ๐ฐ๐ฎ๐ป ๐ฑ๐ฒ๐๐ถ๐ด๐ป ๐๐ถ๐๐ต ๐๐ฎ๐๐๐ฒ ๐บ๐ฎ๐๐ฒ๐ฟ๐ถ๐ฎ๐น ๐๐ผ๐ผ!โ
Itโs rewarding to see such meaningful takeaways.
IIT Roorkee, India
1 February 2025
IIT Roorkee, India
1 February 2025
IIT Roorkee, India
1 February 2025
Had another fantastic ๐๐๐ฆ๐๐๐ก ๐๐ข๐ฅ ๐๐๐ฅ๐๐จ๐๐๐ฅ๐๐ง๐ฌ session on my India 2025 tour, this time with the Department of Design students at Indian Institute of Technology (IIT)- Roorkee.
Innovation isn't just about creating new productsโit can also be about developing innovative business models. One of the student groups came up with a circular business model for mobile phone covers using gamification to enhance user engagement.
Here are the ๐๐ต๐ฟ๐ฒ๐ฒ ๐ฐ๐ถ๐ฟ๐ฐ๐๐น๐ฎ๐ฟ ๐ถ๐ฑ๐ฒ๐ฎ๐ they developed at the workshop:
โข ๐ฆ๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐ฃ๐ต๐ผ๐ป๐ฒ ๐๐ผ๐๐ฒ๐ฟ๐ โ Designed with a gamified business model and a โproduct-as-a-serviceโ model. Users can return old covers for recycling through a deposit system, with retailers helping to collect them.
โข ๐ฆ๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐ ๐ฒ๐ฑ๐ถ๐ฐ๐ถ๐ป๐ฒ ๐ฃ๐ฎ๐ฐ๐ธ๐ฎ๐ด๐ถ๐ป๐ด โ Focused on reducing packaging waste by using semi-biodegradable, nature-based materials.
โข ๐ฆ๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐ฃ๐ฒ๐ป๐ โ Aimed at extending the lifecycle of pens and promoting reuse instead of discarding them in landfills.
It was inspiring to see not just their creativity but also their passion and enthusiasm for finding the best solutions.
Had another fantastic ๐๐๐ฆ๐๐๐ก ๐๐ข๐ฅ ๐๐๐ฅ๐๐จ๐๐๐ฅ๐๐ง๐ฌ session on my India 2025 tour, this time with the Department of Design students at Indian Institute of Technology (IIT)- Roorkee.
Innovation isn't just about creating new productsโit can also be about developing innovative business models. One of the student groups came up with a circular business model for mobile phone covers using gamification to enhance user engagement.
Here are the ๐๐ต๐ฟ๐ฒ๐ฒ ๐ฐ๐ถ๐ฟ๐ฐ๐๐น๐ฎ๐ฟ ๐ถ๐ฑ๐ฒ๐ฎ๐ they developed at the workshop:
โข ๐ฆ๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐ฃ๐ต๐ผ๐ป๐ฒ ๐๐ผ๐๐ฒ๐ฟ๐ โ Designed with a gamified business model and a โproduct-as-a-serviceโ model. Users can return old covers for recycling through a deposit system, with retailers helping to collect them.
โข ๐ฆ๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐ ๐ฒ๐ฑ๐ถ๐ฐ๐ถ๐ป๐ฒ ๐ฃ๐ฎ๐ฐ๐ธ๐ฎ๐ด๐ถ๐ป๐ด โ Focused on reducing packaging waste by using semi-biodegradable, nature-based materials.
โข ๐ฆ๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐ฃ๐ฒ๐ป๐ โ Aimed at extending the lifecycle of pens and promoting reuse instead of discarding them in landfills.
It was inspiring to see not just their creativity but also their passion and enthusiasm for finding the best solutions.
Had another fantastic ๐๐๐ฆ๐๐๐ก ๐๐ข๐ฅ ๐๐๐ฅ๐๐จ๐๐๐ฅ๐๐ง๐ฌ session on my India 2025 tour, this time with the Department of Design students at Indian Institute of Technology (IIT)- Roorkee.
Innovation isn't just about creating new productsโit can also be about developing innovative business models. One of the student groups came up with a circular business model for mobile phone covers using gamification to enhance user engagement.
Here are the ๐๐ต๐ฟ๐ฒ๐ฒ ๐ฐ๐ถ๐ฟ๐ฐ๐๐น๐ฎ๐ฟ ๐ถ๐ฑ๐ฒ๐ฎ๐ they developed at the workshop:
โข ๐ฆ๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐ฃ๐ต๐ผ๐ป๐ฒ ๐๐ผ๐๐ฒ๐ฟ๐ โ Designed with a gamified business model and a โproduct-as-a-serviceโ model. Users can return old covers for recycling through a deposit system, with retailers helping to collect them.
โข ๐ฆ๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐ ๐ฒ๐ฑ๐ถ๐ฐ๐ถ๐ป๐ฒ ๐ฃ๐ฎ๐ฐ๐ธ๐ฎ๐ด๐ถ๐ป๐ด โ Focused on reducing packaging waste by using semi-biodegradable, nature-based materials.
โข ๐ฆ๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐ฃ๐ฒ๐ป๐ โ Aimed at extending the lifecycle of pens and promoting reuse instead of discarding them in landfills.
It was inspiring to see not just their creativity but also their passion and enthusiasm for finding the best solutions.



WHAT YOU CAN EXPECT TO LEARN
By the end of this course, you will have the skills and confidence to design products, services, and businesses that contribute to a sustainable and circular future.
WHAT YOU CAN EXPECT TO LEARN
By the end of this course, you will have the skills and confidence to design products, services, and businesses that contribute to a sustainable and circular future.



Innovative Material design
Learn about cutting-edge materials designed for circularity, including biodegradable, recyclable, and regenerative options. Understand how material selection impacts sustainability and product life cycles. Discover innovative bio-based and upcycled materials shaping the future of design.
Learn about cutting-edge materials designed for circularity, including biodegradable, recyclable, and regenerative options. Understand how material selection impacts sustainability and product life cycles. Discover innovative bio-based and upcycled materials shaping the future of design.
Learn about cutting-edge materials designed for circularity, including biodegradable, recyclable, and regenerative options. Understand how material selection impacts sustainability and product life cycles. Discover innovative bio-based and upcycled materials shaping the future of design.



Sustainable Packaging Solutions
Sustainable Packaging Solutions
Understand the environmental impact of conventional packaging and explore sustainable alternatives.Learn about reusable, compostable, and recyclable packaging solutions.Discover innovative packaging strategies, such as zero-waste and refill systems.Explore policy trends and regulations shaping sustainable packaging.
Understand the environmental impact of conventional packaging and explore sustainable alternatives.Learn about reusable, compostable, and recyclable packaging solutions.Discover innovative packaging strategies, such as zero-waste and refill systems.Explore policy trends and regulations shaping sustainable packaging.
Understand the environmental impact of conventional packaging and explore sustainable alternatives.Learn about reusable, compostable, and recyclable packaging solutions.Discover innovative packaging strategies, such as zero-waste and refill systems.Explore policy trends and regulations shaping sustainable packaging.



Hands-on Learning and Real-World Application
Hands-on Learning and Real-World Application
Learn about cutting-edge materials designed for circularity, including biodegradable, recyclable, and regenerative options. Understand how material selection impacts sustainability and product life cycles. Discover innovative bio-based and upcycled materials shaping the future of design.
Learn about cutting-edge materials designed for circularity, including biodegradable, recyclable, and regenerative options. Understand how material selection impacts sustainability and product life cycles. Discover innovative bio-based and upcycled materials shaping the future of design.
Learn about cutting-edge materials designed for circularity, including biodegradable, recyclable, and regenerative options. Understand how material selection impacts sustainability and product life cycles. Discover innovative bio-based and upcycled materials shaping the future of design.



Developing a Circular Business Model
Developing a Circular Business Model
Gain insights into business strategies that prioritize resource efficiency and waste reduction.
Explore case studies of successful circular businesses across industries.
Learn how to integrate circular principles into product design, manufacturing, and business operations.
Gain insights into business strategies that prioritize resource efficiency and waste reduction.
Explore case studies of successful circular businesses across industries.
Learn how to integrate circular principles into product design, manufacturing, and business operations.